MENU
MOME
CLIENT
MOME: Moholy-Nagy University of Art and Design Budapest
TYPE OF CLIENT
University
CATEGORY
Digital Strategy, Social Media, Content Management, International campaign
BRIEF
Manage social media presence and strategy for the University. Additionally, create an international campaign strategy for the launch of master's degree programs in Europe (2022 and 2023). Including defining campaign narrative, content creation, PPC plan.
RESULT
We successfully attracted a significant number of international students from Europe :)
WHAT WE DID
We took charge of managing social media presence by highlighting the essence of the University with lot of storytelling based content. Additionally, we designed and implemented an international campaign strategy to introduce master's degree programs. Our responsibilities encompassed crafting campaign stories, creating engaging content, planning PPC ads, analyzing campaign results, and coordinating with social media efforts. Throughout the extensive international campaign, we prioritized key considerations such as economic conditions, enrollment timing for master's programs in different countries, and the appeal to international students in the highly creative field, ensuring our campaign met the standards to attract prospective students to choose our university. MOME






WHAT’S NEXT STARTS HERE.
Get in touch at szfannyb@gmail.com